96.2% of Americans Use Their Mobile Phones to Access The Internet!

According to studies by Statista 96.2% of Americans use their mobile phones to access the internet!

So, if you’re trying to win customers online, there are two things you have to prioritize:

1️⃣ Mobile Optimization
In 2024, this isn’t just a nice-to-have—it’s a must. Nothing drives visitors away faster than a site that’s hard to navigate on their phone. Plus, Google’s been using mobile-first indexing for THREE years now, so if your site isn’t optimized for mobile, you’re losing out.

2️⃣ Local SEO
Most mobile searches are based on local intent, like finding a nearby restaurant or service provider. Google’s algorithm gives a big boost to local results, and research shows that brands investing in local SEO see 2-3X higher revenue growth.

These might sound obvious, but there’s a lot more to them than just using a responsive design or adding location-based keywords. If you want to reach more customers on the go, let’s chat!

Our team can help you get there. Email trista@ftlom.ca